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Posts Tagged ‘aweber’

Aweber vs iContact Complete Head to Head

August 27th, 2009
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Aweber vs iContact

So what do article writers really wish for in an autoresponder?

Wikipedia: Definition

An autoresponder is a pc program that automatically sends emails. E-mails can be very simple or quite complex. The lone purpose of using an autoresponder is to stay connected with your List. Your list is composed of people who have faith and follow you and respect you as a leader.

As they quote “The money is in the List”.

So it is important that your autoresponder is capable of doing a few tasks well.

The foundation to any effective network marketing business is always linked to a properly working auto-responder.

Run Down between Aweber vs iContact

1. Price - $20/month (0-500 leads) vs $10/month (0-250 prospects), $14 (500 leads)
2. Spots on Alexa – 256 vs 3,197
3. Easy to Use? – Both are the same as both allow TXT and HTML messages but converting a HTML to a TXT in iContact sometimes requires additional changes as words get combined. Very annoying. Also Aweber displays you the standard width so you can sentence wrap lines for {smaller} screens which many people have.

Sending a TXT and HTML e-mail will help reduce your Spam score so be sure to include this feature when you can.

Use an auto-responder like iContact or Aweber that distributes from YOUR e-mail and not some generated e-mail address. Another autoresponder I encountered, Isoresponder, distributes messages that are from a complex generic generated email address which makes it a chore for new readers to follow someone if their email keeps changing.

Fees

iContact has a one dollar trial. Aweber basically gives you 30 days to try the system out and if you don’t like it they will give you back your money.

So which one? In terms of which to choose, it really depends on your personal needs.

Both are good autoresponders and if your list is not large, the one deciding factor might be price until you go over 250 subscribers. If your goal is 250 subscribers then you’re thinking too small. Personally, I was too frustrated with iContacts HTML message copy to TEXT and having to change the mistakes of that conversion.

My self branded marketing system that generates prospects even on auto pilot uses Aweber and that is more than enough reason for me to use it too.

Learn to expand your network marketing business using internet tools like auto-responder. I personally use Aweber to grow my MLM Marketing Business

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Publishing Your Own Ezine Is Easier Than You Think

July 28th, 2009
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Starting your own eZine can be a lot easier than you think for a home based business idea. All you really need to get started publishing your eZine paperless newsletter is content, an autoresponder with broadcast features, and a website.  You can control the content for your eZine to attract the type of reader you want to build your list.  As they say, the money is in the list. 

Content. You can compile weeks of content ahead in advance and slowly dispense them to your subscribers. For example, you can compile 100 short tips in one day and dispense 10 tips once a week. In other words, you can compile 10 weeks worth of content in just one day!People write and submit content all the time so it can be distributed with their links by article network sites.Do a Google search of ‘free article content’ and you’ll end up with tons of sites to choose from for your eZine. 

Auto responder. Your best friend in this business will be your autoresponder. You need an auto responder to send your mails and eZine issues to your subscribers and store your data base of people subscribed to your newsletter. Some recommended auto responders include GetResponse.com and aWeber.com.  However, there are others out there that are even free to use.When chosing a less prominent autoresponder, make sure it can do everything you need it to.

Website. You may be surprised that this is actually an optional component for this home based business idea. Many publishers of eZines publish without a website! However, having a website can bring you more subscribers while being indexed in the top Search Engines.Incorporate a squeeze page or capture page that will be interesting enough for people to want to give their information.  You can use this to advertise your eZine and capture the information such as name, email address and even phone number. 

These are the things you need to get started on publishing your own eZine at its bare minimum. Do not underestimate the little you need, though, because several eZine publishers today succeed well with only an auto responder and contents, with or without a website. And you can, too! This is your home based business idea, so you control everything.Your business should at least have these components holding it together. 

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Don’t fall for the hype behind internet marketing videos

April 25th, 2009
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I am writing this to you after I just finished watching a video from a very well known marketing and traffic generation guru.  I don’t like the common internet marketing videos and never watch any of them generally.  The only reason I watched this video in the first place was because another very well-known guru sent me this vidoe to check out.

So what was the video about?  It was about creating affiliate marketing engines that work for you 24 hours a day 365 days a year.  The basic concept behind this affiliate marketing engine is something very basic that i’ve taught for years.

What is this super-secret method?

Get traffic to a squeeze page to build your list and have a lot of follow up emails to send to these interested subscribers.

That’s hardly a big revelation Mr. guru?  I mean come on now, that’s marketing 101.  My point here to all of this is that these types of “fluff-filled” internet marketing videos that are supposed to be revealing something useful to me and just wasting my time.

Here’s how I would teach someone to start their internet business the right way, or maybe I should call it something fancy like their business engines?

If you want to make money on autopilot here’s what you should be doing:

  1. Get traffic to a squeeze page,(article marketing, pay-per-click, ranking well via link building, exit popups, ad swaps etc…)
  2. Have some good reason for people to join your list (have a compelling product to give away, or an eCourse, and spend time on the copywriting for your list building, money-making squyeeze page)
  3. Have quality emails going out to your subscribers,(this means helpful hints and content and blog posts, so don’t think of your list as a bunch of wallets with email addresses attached to them)
  4. Space your emails out according to what AWeber recommends (if you don’t use AWeber that is OK, but they know better than anyone else how you should space your emails out, and recommend a higher frequency of emails at first, then slowing it down after the first 7-8 have been sent)
  5. Add emails and product recommendations to the followup series as time goes on,
  6. Move your best performing emails to the first 30 days of the followup series
  7. Every time you send a broadcast email and it performs well, add it to your followup series.
  8. Every time you write a blog post that gets a lot of comments on it for whatever reason, send your subscribers to go read those comments, and do it from your autoresponder.

This is a simple method for building a marketing system and could have been explained in less than a minute by reading those bullet points above.

So why are these gurus wasting my time with videos that are so full of fluff I could make a tempeurpedic mattress out of them?

Because video marketing works well as a warm up to the real thing being sold on the back end, and apparantely people are still falling for it.  A lot of people are sick of spending precious minutes and hours watching a video only to find out that nothing really interesting or new or revolutionary was said.  In most cases the videos are only meant to be pre-selling mechanisms not quality content videos, and are really only designed to whet the apetitie of those watching the video.

Top quality content videos are extremely rare these days and the masses are wising up to these videos because they’re all mostly hype-drive.I got so tired of these fluff-filled videos so I decided on a totally different tactic and made a different type of video.  I was reviewing a product called BackLink Solutions and made a 9 minute video that was pretty intense and quiet.  People got the point from watching that video, and the also signed up for my product recommendation at the end of that video.

My point here? You will get a better response from your marketing videos if there’s some quality content in them that doesn’t mislead or misrepresent.

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